Promotion Committee

Each of the four working committees, have a five-year action plan with specific deliverables, such as drafting guidelines, conducting surveys, running events and campaigns and providing professional skills toward downtown revitalization.

Promotion Committee 2006 Work Plan

Meetings

The Promotion Committee meets on the fourth Tuesday of each month at 7:30 pm. When necessary to plan for a major event, such as the Souderton Holiday Parade, meetings may be held more frequently. All meetings are held at the STMS Office. Check the calendar for exact dates.

Mission

According to the National Main Street, the Promotion Committee sells the image and promise of Main Street to all prospects. By marketing the each downtown's unique characteristics to shoppers, investors, new businesses, and visitors, an effective promotion strategy forges a positive image through advertising, retail promotional activity, special events, and marketing campaigns carried out by local volunteers.

The job of the Promotion Committee is to PROMOTE the downtowns as the center of commerce, culture and community life for residents and visitors alike.

Some of the projects of the Souderton-Telford Main Streets include the Souderton Holiday Parade, the Indian Valley Farmer's Market in Telford, encouraging spectators of the annual Soapbox Derby and the Univest Bike Race to shop and enjoy downtown and to publish the directory of the businesses in both boroughs.

Promotion Committee volunteers enjoy creating excitement and producing results. They enjoy rolling up their sleeves and getting the work done. From planning to project implementation, this crew has fun! Join us as we share our enthusiasm for downtown life with the local community.

Our Main Streets program is modeled after the National Main Streets program’s four-point approach, wherein the work of the revitalization program falls under one of four points:

• Organization
• Design
• Economic Restructuring
• Promotion